Intent to Sell: Marketing the Genre Novel

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Murder Must Advertise
Sponsored by Jeffrey Marks


So you’ve sold your novel. Congratulations. Now all you have to do is sit back and wait for the reviews and royalties to come rolling in, right? Not exactly. The process of promoting your own work should begin before the ink is dry on your contracts. I’m not going to talk about including promotional language in the contract with your publisher. It doesn’t matter if you’re publishing your first novel or bringing an entire series out in e-book format.

So how do you make a splash when over 100,000 new books are published each year? How do you stand out when they are all vying for attention? Jeffrey Marks, the author of Intent to Sell: Marketing the Genre Novel, and the long time moderator of the Yahoo Group, Murder Must Advertise, can help. The book is in its fourth edition (courtesy of Booknook) and is the only book that helps genre authors (mystery, science fiction, romance and Westerns) find the keys they need to make their name stand out. Marks is internationally known as a marketer and has led seminars across the globe. His own works have been nominated for every major mystery award and has won the Anthony.  

First of course, you can purchase his book, Intent to Sell: Marketing the Genre Novel, as an e-book for $5.99 or a paperback at $12.99 using the following links:  

Kindle e-book: Click Here to Buy Me

 Paperback edition: Click Here to Buy Me

 If you’re hoping for more personalized services, Marks offers an e-mail course. The course consists of six lessons, which help you walk through the steps of creating the exact promotional items that a publicist would charge thousands for. He’ll read and critique the marketing materials that you create and suggest the best way to brand yourself as an author. He’ll look at the content on your website as well. The class runs six weeks, and each class only contains 6-10 students. You can share ideas with the other authors in the class or work 1-on-1 with the instructor. The six week course is just $75, well inside the budget of most authors.

Marketing Services

 

 

Finally, if you’re hoping for more individual services on social media and marketing your book, Marks offers a series of video courses on how to harness the power of social networking sites to sell more books. There will be a series of 5 20-30 minute videos and 1 30 minute Skype session on how to create an on-line presence that allows you to sell books more easily. This package is only $149.99 and includes a copy of Intent to Sell: Marketing the Genre Novel.

 

 


 

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Kate Derie and Jeffrey Marks.